My title is Vítor Cardoso and I’m a Freelance Designer at the moment based mostly in Amsterdam. Beforehand, I labored as a Senior Designer at Numbered Studio, specializing in e-commerce web sites and interactive experiences for a lot of industries reminiscent of Expertise, Trend, Luxurious Items, Enterprise Capital and Magnificence (each in Europe and the USA).
Mission Highlights
Neoplants
Neoplants created a bioengineered plant that captures and recycles the 4 most harmful Unstable Natural Compounds (VOC) emitted by solvents and varnishes utilized in most furnishings, textiles, cleansing, and private hygiene merchandise.
On this challenge, I used to be the lead designer setting the visible route, executing all of the vectorial illustrations and designing the web site. The ensuing digital technique showcases NEO P1 as the attractive bio-engineered product it’s. Every little thing from the customized graphics to the CGI explains the science behind the plant, enhances the model’s aesthetic and enhances the general consumer expertise.
↑ This challenge was nominated for Web site of the Month on Awwwards. Different recognition contains Web site of the Day and Developer Award by Awwwards, Web site of the Day on Typewolf, and a characteristic on Web site Encourage. Credit belong to Numbered for digital artwork route, CGI, internet design and growth.
Enginzyme
Enginzyme’s expertise makes use of enzymes (organic catalysts from dwelling organisms) to hurry up chemical reactions beneath milder, extra sustainable situations than conventional chemical catalysts.
Because the lead designer, I translated Enginzyme’s newly established model identification, developed by my colleagues at Numbered, right into a clear company web site that articulates the mission in an accessible means for all audiences (engineers, scientists, journalists, and so forth). This was carried out primarily with a concise options web page highlighting sensible functions for firms, and a expertise web page that includes a bespoke, interactive particle system with progressive disclosure of data explaining why Enginzyme is a greater and extra sustainable various.
↑ This challenge was featured on Web site Encourage. Credit belong to Numbered for digital artwork route, model identification, CGI, internet design and growth.
Ogér
Ogér is a luxurious style model that turned the cornerstone of high-end Italian menswear in The Netherlands. The model was based in 1989 in Amsterdam.
The problem for redesigning the Ogér web site was to deliver the identical consideration to element and heat that clients expertise in-store. After the Artistic Director outlined the model for the brand new Ogér web site, I developed the complete e-commerce by rolling out a heat color palette impressed by the prevailing branding, timeless fonts mirroring the elegant particulars in-store and including interactive parts on editorial pages to create a pleasing expertise.
↑ Credit belong to Numbered for digital artwork route and e-commerce design. Growth by Flatline.
Conscious
Conscious offers digital certifications for manufacturers, telling the distinctive story of every garment from the farm to the shop utilizing blockchain expertise. An initiative that goes past conventional frontiers to ensure the authenticity, traceability and high quality of style merchandise.
The unique web site had a number of pages and few belongings, making it exhausting to grasp Conscious’s key advantages and the way it works. Because the lead designer, I created a easy, one-page advertising web site with a powerful hierarchy and customized illustrations that successfully talk the worth proposition. By consolidating scattered info right into a concise, user-friendly structure, the brand new web site made it simpler for potential clients to grasp the product and ebook a demo.
↑ Conscious was featured on Web site Encourage and Maxibestof (Crème de la crème). Credit belong to Numbered for digital artwork route, internet design and growth.
RAAD
RAAD is a local weather mapping community that gives correct, real-time information on excessive climate for presidency businesses, insurance coverage firms, native companies, normal residents and extra.
Because the lead designer, I created a one-page structure that brings the dynamic identification and iconography developed by my colleagues at Numbered to life. This design delivered a tangible illustration of the corporate’s mission and imaginative and prescient, clearly illustrating how the expertise serves completely different goal audiences and highlighting the substantial monetary affect of stopping pure disasters.
↑ This challenge gained Web site of the Day on Awwwards. Credit belong to Numbered for digital artwork route, model identification, internet design and growth.
Avenir
Avenir Progress is a enterprise capital agency investing in future-forward firms (the portfolio contains Savage X Fenti, Klaviyo, Drizzly, and DuckDuckGo).
The principle problem in redesigning Avenir Progress’s web site was the dearth of visible belongings. As a result of Avenir means “future”, I created a novel artwork route utilizing clear, vectorial illustrations, that may very well be utilized in different supplies. This offered a constant search for all communications, together with the web site, the place we added refined micro-animations that made the general expertise extra partaking and “techie”.
↑ This challenge was featured on Web site Encourage. Credit belong to Numbered for digital artwork route, internet design and growth.
Background
My skilled journey began once I graduated with a BFA in Communication Design from the School of Effective Arts (College of Lisbon). I began as a junior designer at COMON in Portugal, then relocated to Eire the place I labored at WONDR and DEPT. In 2021, I moved to the Netherlands and labored as a Senior Designer for Numbered Studio till March 2025. As a designer, I’ve all the time been centered on creating the very best graphic design with out allegiance to a mode, medium, methodology, or trade, which has solely been made doable by collaborating with like-minded individuals who have impressed me alongside the way in which.
Inspiration
Consuming and producing artwork has all the time been a supply of inspiration as a result of it helps me discover sudden connections and opens my thoughts to a world of prospects. As a toddler, my older sister would hand-draw motion figures for me to color (my favorite was Batman). In highschool, I carried a graphic diary in every single place to seize atypical life moments and experiment with completely different supplies and methods. One in every of my breakthroughs occurred once I began including shadows to my drawings by copying the works of Robert Longo, permitting me to create hyper-realistic drawings which are nonetheless hung in my lounge at the moment. Later on the Effective Arts Faculty in Lisbon, I took still-life and bare drawing courses for 4 years.
↑ All the photographs above are drawings created between 2010 and 2015.
All through this journey I discovered that creativity will not be a expertise you’re born with, it’s a talent you purchase over time. As designers, we’re all the time trying to create one thing new, however the very act of creation is constructed on what got here earlier than, a continuing evolution and reinterpretation of our world, “a replica, of a replica, of a replica”. In my opinion, creativity has nothing to do with being unique or proficient. Not like design, artwork doesn’t have to be significant or helpful, it’s merely self-expression. That’s the reason I discover it inspiring.
Design Philosophy
The web at the moment is overloaded with info. There are too many web sites. Too many screens. Too many companies. Too many content material creators. An excessive amount of AI-generated content material. References are the identical. Manufacturers look the identical. It’s fast-paced. We see an excessive amount of. We keep in mind too little. Particulars are lacking. Messages get misplaced. Manufacturers wrestle to face out, and audiences don’t care.
For many firms, technique and craftsmanship are separate entities, and craftsmanship is both not a precedence or fully missed. When an organization doesn’t have a novel identification, it turns into misplaced within the aggressive panorama. And not using a clear imaginative and prescient, it falls beneath the temptation to overwhelm customers with selections (who’re already struggling to discern worth). Put it this fashion, placing visuals with no compelling narrative result in aimless execution, and an excellent technique that’s poorly executed will fail to transform.
That’s the reason firms must nurture the entrepreneurial spirit that made them profitable within the first place by investing in placing visuals and defining a transparent objective. Probably the most profitable firms perceive the significance of this and can proceed to spend money on it as they develop. That’s how we lower by way of the noise in a world always competing for consideration and construct manufacturers that resonate with customers.
Last Ideas
Whereas many worry Synthetic Intelligence will remove inventive jobs, the true risk is long-term stagnation. Lack of progress left professionals susceptible to adjustments in creativity or expertise jobs earlier than AI turned mainstream.
AI permits us to discover many concepts at unprecedented pace. It’s nice for iteration, nevertheless it has no style. The power to discern, refine, and elevate our work is the differentiation issue. As content material floods, we should concentrate on the nuanced particulars that make our craft actually distinctive and proceed to help one another on what we’re actually good at: content material curation, not content material creation.
What’s Subsequent?
March 2025 marked the tip of a long-term collaboration as Senior Designer at Numbered. I joined early as worker quantity 5 and noticed the studio develop, met inspiring founders from completely different industries and labored with good individuals who helped me obtain the most important spotlight of my profession – Web site of the Month Nomination on Awwwards. I’m actually grateful for this expertise.
Now, it’s time for one thing new. First, I’m constructing my freelance design apply to assist founders develop their companies. Second, I’ll dedicate a while to creating private ventures. Beginning with a job board for distant employees with a deep sense of neighborhood. Adopted by an ethically sourced tinned seafood firm to vary the notion of canned fish.
When you’re fascinated by following my journey or discussing a possible collaboration, don’t hesitate to succeed in out by Electronic mail or Linkedin.
