Creating Finxter was a life-changing, virtually non secular expertise for me. My predominant purpose was all the time to assist enhance collective intelligence.
Pursuing that purpose, we educated greater than 16 million folks on-line. And that’s counting solely these on the weblog itself.

Let’s mirror on some key observations
On common, a Finxter customer spent 42 seconds (of all numbers) investing their most treasured useful resource: time & consideration.
That’s thousands and thousands of human consideration minutes.
❓ Q: However how a lot is human consideration price?
Effectively – the baseline calculation can be:
- 16 million folks * 42s engagement time
- = 11 million minutes
- = 186k hours
Finxter is an academic/technical website so the baseline assumption is that for each minute invested studying, the reader will get no less than one minute (in all probability ten occasions that) again when it comes to improved effectivity or proficiency again.
Why this assumption? As a result of folks wouldn’t learn an academic weblog within the first place in the event that they wouldn’t get a return on their time funding, on common.
The worth of that focus will be quantified as follows:
- 1 minute spent on-site.
- >1 minute gained off-site.
I’m assured that this can be a very conservative assumption – 1000’s of individuals have contacted me over time telling me that Finxter saved them hours, weeks, months of pointless work, effort, and time wasted.
So it’s possible you’ll surprise:
❓ Q: How a lot financial worth did Finxter create?
With this in thoughts, let’s ask ChatGPT what the common hourly fee of a Finxter reader is.
Take into account that Finxter readers are clever, able to talking the English language, tech proficient:

Spherical this right down to $40 per hour:
- $40 per hour * 186k hours worth creation = 7,440,000.
👉 Finxter content material created greater than $7M in worth by educating thousands and thousands of readers in 4 years.
Granted, this quantity relies on serviette math – and it’s all I’ve.
Let’s ask ChatGPT for a generalized plot visualizing the connection between worth era and ROI a number of, i.e., how a lot time do readers save after studying one minute Finxter weblog content material, on common.
💡 Instance: in case you spend one minute studying a weblog article about fixing an OpenAI API error and it saves you 10 minutes debugging, the ROI a number of can be 10x.

This determine demonstrates {that a} $7M worth creation of the Finxter weblog is extra on the conservative finish — particularly contemplating that Finxters made some huge cash following our early calls on profitable shares reminiscent of TSLA and NVDA:
Each investments greater than doubled since (no funding recommendation, we’re just a few nerds fascinated by technological disruption).
❓ Q: What’s the income potential of making an internet site?
I do know it’s laborious to search out beneficial information and insights from profitable on-line creators. Most don’t let you know how a lot cash will be made.
A very good place to begin for running a blog is that this method calculating income per thousand visits (RPM):

What’s a practical RPM? It will depend on web site monetization. For web sites that solely run adverts to an American viewers, a stable RPM determine could possibly be $40.
- In case you have further revenue streams reminiscent of books, programs, or affiliate applications, double and even triple that.
- In case you have a non-US viewers, RPM could possibly be half and even much less.
For instance, in case you get 1M pageviews and run adverts to an American viewers, you possibly can earn 1M * $40 / 1000 = $40k.
In case you attain 1M customers per thirty days and every consumer offers you 3 pageviews, your month-to-month revenue can be $120k assuming a $40 RPM determine.
So because of the Web, it’s attainable to make $120k per thirty days running a blog. Though it’s not straightforward and their should be a transparent worth proposition for thousands and thousands of individuals.
The Web is nice for sniffing out worth and it it’s ruthless in ignoring content material with zero relative worth.
❓ Q: Is running a blog nonetheless price pursuing put up ChatGPT?
I’m not so positive.
I’d say one of the best alternative is to make use of generative AI closely to scale our price proposition past our personal time limitations. There are solely 24 hours within the day in any case!
To learn the way, learn extra on the Finxter weblog:
👉 Tips on how to Make Cash with AI Writers (Koala Evaluate)

In any case, permit me to thanks from the underside of my coronary heart for being a part of the unimaginable Finxter journey. If you wish to keep on the suitable aspect of change, comply with my occasional e-newsletter the place I share one of the best insights I’ve:
👉 Free AI Course and Publication: Be On The Proper Aspect Of Change
The longer term is vibrant! 😎